Graduate Student, Department of Management
Doctoral Candidate
Department of Management
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Dr Edgar Whitley
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About
My research project is a qualitative case study of innovation adoption by small firms. Specifically I study the entrepreneurial process of how online retail micro-enterprises in the South of England acquire and integrate e-commerce technologies as part of their means of production. This inquiry simultaneously involves a study of the business service markets that provide these technologies.
I focus on both how e-commerce artefacts become articulated as organisational elements of entrepreneurial firms and how e-commerce business services that produce these artefacts themselves become qualified as economic goods in knowledge economy marketplaces (such as peer-learning groups, seminars, networking events and conferences). The constitution and functioning of these marketplaces is also of interest, as well as the role of government in supporting entrepreneurship and innovation adoption. Ultimately this is a study into the workings of the knowledge-based economy.
I deploy actor-network theory (ANT) as my research approach, using ethnographic methods. I draw on economic sociology, organisation theory, and science and technology studies (STS) for my conceptual apparatus.
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